Friday, March 14, 2014
Luxury watches are an ultimate symbol of success and the affluence that comes after it. And when we think of luxury watches, the usual suspects come to mind (those brands that start with “O” and “R”). But there’s another luxury brand that only elite buyers know: Corum. How does $347,000 sound like for a watch? It’s the price of a Corum 45 Minute Repeater Tourbillon Red Gold. Made from18k red gold case (45mm), it’s clearly reserved for the top dog. It has sapphire crystal dial with grey PVD coating and a black leather strap with 18k gold tongue buckle. Its hand wound CO 010 movement with minute repeater ensures that time is kept precisely down to the millisecond. The Corum watch also has 72-hour power reserve and is water-resistant up to 30 meters. Of course, you don't buy this watch just to tell time, but to show the world you’re made!
Corum is available at Shreve & Co. in San Francisco, California.
Friday, January 31, 2014
Men generally value simplicity. Men are usually are not as keen to details as women. This is reflected in the way they speak and deal with things. It is also reflected in their fashion sense. Most typically, what's inside a man's closet are plain clothes to wear like trousers and collared shirts, some sporty and leather shoes and belts. For accessories, probably all he'll ever have is what he needs--a watch. The key to achieve simplicity without compromising style is to choose a high-quality, luxury watch. Something with a streamlined design yet full of value. Swiss watchmaker Corum has a collection of metal-plated watches of premier quality, many of which are limited editions. The designs are classic without being boring. Just enough elegance for a man successful yet covert. One of its famous collections, the "Admiral Cup," is an old collection that never loses its charm, a standard of simplicity and style.
Corum is available in Shreve & Co. in San Francisco, California.
Friday, December 27, 2013
With a fresh wave of watchmaking creativity, Corum spins a different take on the face of classic timepieces. The Corum Romulus Automatic Chronograph, with COSC-certified automatic movement and a laurel crown engraved on it sapphire case back in honor of the founder of Ancient Rome, projects a classy and timeless yet unusual appeal. The elegant guilloche dial exhibits a deep yet clean feel, with small point indicators for minutes around the rim, date window at three o’clock, a tidy seconds sub-dial at six o’clock and an impressive second time zone display at 12 o’clock. The classic style Roman numerals that indicate the hours are set prominently on the watch’s bezel, becoming a unifying element to the whole timepiece, from dial to case and bracelet. By placing the hours separate from the minute this way, Corum not only created a truly classic look but a new perspective on viewing time as well.
Find Corum at Shreve & Co. in San Francisco – authorized retailer for Corum.
Friday, November 15, 2013
One of Corum’s most striking distinctive features as a watch brand is its iconic “Bridge” in the Golden Bridge collection. These pieces are designed with unique vertically aligned linear movements that are suspended in tonneau-shaped cases, often enhanced by transparent case back that draw attention to the sophisticated dial and movement. The Ti-Bridge 3 day Power Reserve, incorporated with Corum CO107 manually wound movement, embraces the same Bridge concept. The “Ti-“ stands for titanium, which is the material for the watch’s case and bracelet instead of gold or stainless steel. The 42.5mm by 52.5mm curvy case fits snugly on the wrist and presents the tonneau dial and movement beneath in a bold and interesting display of unusual watchmaking feat. Along the right side of the dial is the red arrow of the linear style power indicator, and additional actual minute and hour indicators around the periphery on a flange ring. The Ti-Bridge is truly a stand-out piece is a Corum sort of way.
Shreve & Co. on Post Street in San Francisco is an authorized retailer for Corum.
Friday, October 04, 2013
Time spent holding tiller and sheets is time where the stresses and worries of everyday life are completely absent from a sailor’s mind. The hollow thud the boat makes when the hull hits a big wave, like in a rollercoaster, the utter relief realizing that there isn’t any queue nor a traffic jam and all you hear is the sound of the wind and all you see is the water and the distant land. It’s only you and the sea, its vastness and unending movement, its familiar but other worldly strangeness, its colors, its simultaneous relentless beauty and awful inestimable power of destruction. Sailing is indeed a living poetry, much like the watches produced by the fine watchmaking brand, Corum. As a longstanding partner of the most prestigious regattas and leading sailors such as Loïck Peyron and Ben Ainslie, the development of a caliber combining a countdown function with a chronograph was a logical step for Corum. This has now been accomplished in the new Admiral’s Cup AC-One 45 Regatta, equipped with a regatta function entirely developed by Corum. Embodying all the classic features of the Admiral’s Cup collection created in 1960, the new Admiral’s Cup AC-One 45 Regatta model powerfully reaffirms Corum’s fundamental triptych: top-flight mechanics combining technical innovation and grand watchmaking traditions; a DNA firmly anchored in the sailing world; as well as a strong and instantly recognizable design
Come see it at Shreve & Co. on Post Street, San Francisco.
Saturday, August 31, 2013
Corum Golden Bridge watch is a mechanical watchmaking masterpiece that runs on a specially designed mechanism utterly unique in the haute horlogerie world. The Golden Bridge name finds its origins in its extraordinary manually wound mechanism that places its components on a single bridge made of 18 gold. The wondrous workings of the movement can be seen through its equally unique display case made of sapphire crystals on both sides. The original form of this model was designed by renowned independent watchmaker Vincent Calabrese. The equally accomplished haute de gamme movements and complications specialist firm, Vaucher, constructed and reengineered the baton movement of the timepiece, strengthening critical areas and providing measures to prevent damage due to overwinding. Pieced together through strong collaborations and stringent quality standards, Corum’s Golden Bridge is a modern work of art – mechanically and aesthetically.
Check out Corum at Shreve & Co. in Palo Alto – authorized retailer for Corum.
Sunday, July 21, 2013
One thing distinctive about Corum as a watchmaking brand is that it knows what it is doing – even when nobody else could put their hands on the brand’s avant-garde designs. This year, Corum once again heralds a new chapter in the history of watchmaking with its newest addition to the collection, the Ti-Bridge Automatic Dual Winder, which bears the automatic CO 207 caliber. The movement which was designed, developed and patented by Corum has a dual winder system and derives its energy from two interconnected inline oscillating weights – a breakthrough innovation in the world of horology. With its new manufacture movement, fresh titanium case, and revolutionary winding system, the model remains true to Corum’s signature affinity to linear architecture. The linearity of the movement and the case is further accented by the watch’s tonneau shape and intrinsic transparency that are the marks of identity for Corum’s T-Bridge collection.
Check out these ultra-modern pieces at Shreve & Co. – authorized dealer for Corum.
Saturday, June 15, 2013
A myriad of world-renowned models, one tradition of masterful innovation, and one unmistakable name that goes with it – Corum. This inventive and tenacious Swiss watch company, established in 1955 by Rene Bannwart and Gaston Ries at La Chauz-de-Fonds, has paved new design trails in watchmaking with its uniquely engineered and designed timepieces. One of the brand’s earliest designs, released in 1957, was the Golden Tube model, which was literally a tube of gold fitted with a movement. This became the basis for Corum’s famous Golden Bridge model. In 1964, the coin watch was unveiled and became a favorite among numerous U.S. presidents and famous personalities. It was an ultra-flat movement with no back cover set on an authentic $20 Double Eagle gold coin. In 1970 came the Feather watch, composed of genuine bird feathers, and six years later the Rolls Royce watch, which was the first ever collaboration of its kind. Half a century after its birth, Corum continues to surprise the world with its creativity and watchmaking prowess.
Check out the latest innovations from Corum at authorized dealer Shreve & Co in Post Street, San Francisco.
Saturday, May 04, 2013
The emblem of Corum watch, a key pointing skywards, is a symbol of adventurous curiosity, tenacity, exploration, inventiveness, and the boldness that is required to gain mastery over time. This is the insignia that stands for the watchmaking brand founded by Rene Bannwart and Gaston Ries at La Chaux-de-Fonds in 1955. Innovative and daring, the company is recognized even among its peers as one of the most creative in the industry. The Admiral’s Cup, the brand’s trademark model, was launched in 1966 by the second generation of Bannwart watchmakers. Over the fruitful years of Corum, this model has grown into a flagship collection of classic and elegant timepieces that endure tough conditions and are mainstays in the international sports scene. This year, Corum welcomes the newest addition to the set – the Admiral’s Cup AC One 45 Chronograph, which comes with an innovative case but still inspired by the nautical, twelve-sided bezel of the original 1966 design.
Next time you need a trustworthy timepiece, check out the Corum key emblem at Shreve & Co. in Portland, Oregon.
Sunday, March 24, 2013
Since its foundation in 1955, Corum has populated the horologie world with its high-quality watch collections containing distinct and innovative designs, and equipped with urbane and unique mechanical movements housed in a rectangular parallelepiped section called Bridge Movement. Being the earliest movement, the Golden Bridge Movement is composed of 140 components, with bridges and plates of fine gold, carefully assembled under the nine-step construction process. This legendary bridge movement gave way to the development of the Ti-Bridge Movement launched in 2009. Mainly centered on titanium, it is composed of 137 components assembled in the 10 steps of production. Formally termed as “Caliber CO 007”, the bridge takes advantage of the lightness of titanium metal and the exceptional technical characteristics of the design. These bridges give unmatched quality and performance to your watch. Embedded in every Corum watch, which is carefully checked both in the technical and esthetic aspects, are the bran's characteristic high-end technology and superior design quality. Get one at Shreve & Co. in Palo Alto – authorized dealer for Corum watches.
Wednesday, February 13, 2013
Corum is known for coming up with oddly fresh concepts for its luxury timepieces. Miss Golden Bridge is one of its stunningly peculiar creations. Inspired by the aesthetic characteristics of the golden bridge, this ladies’ wrist watch carries a dial on a thin strip of semi-exposed movement encased in diamond-studded white or red gold case held in place by black, crocodile leather straps. The narrow strip of precious metal that supports the hands of the watch and the movement mechanism itself resembles a stretch of bridge made of gold. The crystal that protects this delicate contraption is sapphire with anti-reflective treatment. The case is mounted with as many as 90 pieces of fine diamond and engraved by the Corum key logo. With Miss Golden Bridge, Corum wants to prove that there are no limits to what the mind’s eye can conceive even in an exacting craft like watchmaking. To view more of Corum’s runaway watches, visit Shreve & Co. Post Street, San Francisco – authorized dealer of Corum timepieces.
Monday, October 15, 2012
In 2007, Champions raise and fold on the table of the World Series of Poker on TV. But the true connoisseur would not only notice the brilliant plays in the game but also the bracelets the winners get to keep. The coveted Main Event bracelet has 120 diamonds on 136 grams of 18 carat white gold. The Ladies World Champion gets one that is fitted with four black diamonds, two rubies, and 87 blue sapphires. These spectacles wouldn’t be possible without the masters behind these pieces: Corum. Corum is exclusive. It aligns only to brands and people that deserve the high quality standard craftsmanship and art that only Corum can provide. This is apparent upon the release of a £998,000 watch deemed the Corum Classical Billionaire Tourbillion. This is only one of the many high quality and expensively priced watches in their collection. From the Artisan Timepieces with dials depicting wild animals to the Admiral’s Cup which continues to be the benchmark of sheer brilliance, Corum continues to wow collectors with amazing engineering, creativity and durability through the years. To be part of the select few, visit Shreve & Co. - authorized dealer for Corum watches.
Monday, August 27, 2012
If price is a mark of quality and stature, Corum got it nailed down. The brand stands for high-value and quality timepieces that are often released in limited editions. If you own a Corum, you are the lucky few who enjoy the premium reputation the brand exudes. One masterpiece, the Corum Classical Billionaire Tourbillon, fetches nearly a million pounds, with some Tourbillion versions starting at 325,000 pounds. The expensive but stylish brand was started in 1955 by founders Gaston Ries and Renee Bannwart, which, a classic story goes: they created a gold wristwatch out of a $20-dollar coin and it became a hit among watch lovers. Corum furthered its world reputation when it released its Admiral’s Cup chronograph line that today is available in myriad manufacture of stainless steel, titanium, rose and yellow gold. Likewise, Corum is known for its “World Premiers” collection released on limited supply each year. Its other limited editions, prized for their fine workmanship and elegant style, include the Golden Bridge with its sapphire sides; the Coin Watch with a diamond bezel; and Artisan Timepieces, with its beautifully crafted dials of wild animals, exotic places, and historic scenes among others.
Shreve is an authorized dealer for Corum.
Image: Corum Romvlvs Billionaire Tourbillon