Aaron Basha reaches out to the eternal child in each of us with his charming collection of charms, chains, bracelets and rings that evoke the fond memories of our innocent and carefree childhood days. The jewelry brand draws inspiration from its Middle Eastern roots which value family, tradition and an inherent love for innocence and children. Each nostalgically charming creation is crafted in 18K gold or platinum, enhanced with the glossy colors of French enamel, lustrous gemstones and brilliant diamonds. Handcrafted in Italy by master craftsmen and jewelry makers, each piece of Aaron Basha’s collections reflects the fine craftsmanship that has been honed by time and experience. Who could enjoy the innocent beauty of the Ladybug Collection and not remember that irrepressible little red beetle that she used to watch with wondering eyes? Share the wonder of these lovable charms and let them bring back the child in you. 

 

The young and the young-at-heart come to Shreve & Co. at Post Street, San Francisco to check out Aaron Basha’s enchanting collections.

 

 

Reference: http://www.aaronbasha.com/

Aaron Basha is the prince of charms, and every woman from every age is his princess. The vibrant and whimsical charms churned out regularly by Aaron and his family from their chic boutique in New York are personal favorites of fashionable children and fun-loving moms, aunts, and grandmamas alike. In the midst of a grown up world full of elegant grown up jewelry, Basha's playful designs in enamel-painted precious metals add a burst of colors in a rather monochromatic line of luxury goods. His famous design of lovely baby shoes charms are an all-time favorite. So are his pretty lady bugs and interesting doll and clown collections.  All of the fanciful designs are done in yellow or white gold and carefully decorated to life with fresh-looking enamel coatings. Aaron's bracelets for the charms also come in a wide assortment of leather bands and metal chains, for his diversified customers to choose from. Shreve & Co. in Post Street, San Francisco is an authorized dealer for Aaron Basha's colorful creations. 

 

 

Reference: http://www.aaronbasha.com/

Aaron Basha has proven itself to be a delightful source of childhood enchantments. Since the 1950s, this family-owned jewelry maker and retailer has been churning out playfully stylish charms made for every girl, no matter what her age. In its train charm collection, Aaron Basha captures the freedom and fancies of travel and adventure in diamond studded gold and enamel. The selection offers carefully contoured Choo choo trains, made of 18k white, yellow or pink gold, with a diamond chute and a body with various intensities of colors to complement each personality. With your choice train charm dangling happily from your wrist, travel will once again be the enthralling adventure it used to be. For more of the train charm collection by Aaron Basha, visit authorized retailer Shreve & Co. on Post Street in San Francisco. 

 

 

Reference: http://www.aaronbasha.com/collections/charms/trains 

The Godfather of charms, Mr. Aaron Basha, started pretty early in life. His jewelry career started out meeting royals with his mother, a jeweler herself. These visits, when he was between 9 to 12 years old, broke him in to the world’s premiere class. The original House of Basha was started by Aaron Basha’s mother. It was in the early twentieth century when they put up shop in Berkeley Square in London. It was in the 1990’s when they moved Manhattan for good. During Aaron Basha’s career, he too enjoyed the patronage of royals. He was once commissioned by a South East Asian princess to produce a life size baby shoe pendant encrusted with fancy yellow diamonds. The work took Aaron two months and sold more than one million pounds. While creating jewelry with briolette diamonds, diamonds that have their entire surface cut with triangle facets, Aaron Basha came about with creating charms. The influence of these stones led Aaron to create the iconic pieces that we see today and discerning tastes appreciate. It is this mix of fun and elegance that led to the success that is Aaron Basha, the Godfather of charms. For Aaron Basha charms, visit Shreve & Co. – authorized dealer for Aaron Basha.

 

 

Reference: http://www.campdenfb.com/article/lifestyle-aaron-basha%E2%80%99s-list-appeal

From the simple to the complex, Aaron Basha stands out from the rest. The brand is quite different and jumps out from the pack as it provides unique jewelry perfect for your sister, new baby girl or boy, and new moms. This is especially true about the Aaron Basha Original Baby Shoe Charms for boys and for girls. Trend-setters have always picked up on Aaron Basha’s original designs for them and their kids–Catherine Zeta-Jones, Britney Spears, Celine Dion and Jennifer Lopez to name a few. Aaron Basha even has pieces under their chains and accessories banner – having 18k yellow gold pins, spacers and enhancers. The signature Aaron Basha fun and lively pieces have enthralled many and so has the passion of the founder and his family for exquisite jewelry. Pieces like his ladybug earrings , flat charms, evil eyes, flat heart face with diamond ball have found their way to the hearts of collectors of all ages. The secret lies in the originality of the man and his company. It is very hard for a star to stand out. But the uniqueness of Aaron Basha pieces affords him to shine but not of lesser light than the rest of the stars. And you can also shine by wearing an Aaron Basha by visiting one of their shining (and leading) authorized dealers – Shreve & Co..

 

 

References: http://www.aaronbasha.com/story.php

http://voices.yahoo.com/jewelry-review-aaron-basha-original-baby-shoe-charms-596361.html?cat=46

There’s a wizard at 680 Madison Avenue turning baby shoes and ladybugs to adorable jeweled trinkets for women across ages: grandmothers, mothers, soon-to-be mothers, daughters and children.  Aaron Basha, who has been into jewelry retail since the fifties, is building an army of playful little jewels from cufflinks to stud sets, charms to chains, accessories and, of course, his signature collections of baby shoes, lady bugs and the evil eye. Aaron Basha has lent his name to this brand that transforms childhood imagination to magical pieces in 18k gold, platinum, French emerald, diamond settings and other gemstones. And if you happen to drop by the Madison showroom, you may bump on the wizard himself, who is ready to help you choose among the myriad creations that inhabit this enchanted kingdom. Start a collection, or give someone a novel gift to express life’s magical moments. An Aaron Basha is always a welcome spark to a world gone serious. The wizard may even whisper a secret or two to a curious ear about the magical properties of baby shoes and ladybugs, the way they put a smile on someone else’ face.

 

Shreve is an authorized dealer for Aaron Basha.

 

 

Image: Aaron Basha Diamond Turtle Charm

References: http://www.reisnichols.com/jewelry/designer-collection/aaron-basha

http://www.aaronbasha.com/story.php