Friday, October 25, 2013
One of the perks of having a jeweler for a mother is the early exposure to the glittering world of jewels and titles. At least for the boy Aaron Basha, who learned the trade early as his mother catered to royalties and society’s elite. Just as Aaron’s childhood was colored magnificently by jewels, his creations are now also inspired by the captivating charm of childhood fancies. Offering delicately handcrafted luxury pieces, Aaron Basha’s eponymous brand distinguishes itself with its colorful array of charms, necklaces, rings and bracelets crafted from gem decked gold and silver. The name is most famous for its baby shoe charms that boomed in the 1970s and stayed a bestseller ever since. Aaron has learned early on how life’s pure beauty gets captured in jewelry, and since the 1950s he has been passing it on.
Check out Aaron Basha at Shreve & Co. – authorized retailer for Aaron Basha.
Friday, September 20, 2013
“Under the sea, under the sea, darling it’s better down where its wetter, take it from me...” sang the famous Disney crab named Sebastian. Surely, Aaron Basha agrees. One look at the Sealife Charms collection of the famous Manhattan-based luxury jewelry manufacturer reminds you of your easy and carefree days as a child building sand castles along the beach and getting entranced by the vibrant hustle-and-bustle underneath the water’s surface. Like the brand’s bestselling baby shoe charms, the sea life collection is designed to celebrate the delights and wonders of children and childhood memories. The precious ornaments are handcrafted in 18 gold and delicately coated with colorful enamel and overlaid with diamonds and other gems. Each youthful charm or ensemble is meant to be a special gift or heirloom piece for children of all ages. Rediscover the joys of seaside adventures with Aaron Basha’s Sealife collection.
Find them at Shreve & Co. on Post Street in San Francisco – authorized retailer for luxury jewelry like Aaron Basha.
Saturday, August 10, 2013
Aaron Basha, famous New York-based designer of luxury charms and jewelry, takes fun very seriously. The brand is the first name that comes to mind for youthful yet elegant jewelry pieces, such as the flighty and colorful ladybug earrings, playful panda and choo-choo train pendants, and especially the iconic baby shoe charms. The wide selection of intricate designs are like memories of carefree childhood days come back to life again, at least in miniature forms crafted on 18k gold and other precious metals. Aaron Basha carefully builds every lovely piece of its collections by hand. One of Aaron Basha’s famous designs was a diamond-encrusted, life-size baby shoe pendant which took two months to craft by hand and cost more than £1 million for one of the company’s royal clients, a South East Asian princess.
You may not be a princess who stays forever young, but you can keep a streak of childlike joy wherever you go with Aaron Basha’s fanciful jewelry pieces, available from selected authorized dealer Shreve & Co. with location in Portland, Oregon.
Monday, July 08, 2013
It is interesting to note that one of Hollywood’s favorite shoe makers is a jeweler’s boutique in Manhattan’s Madison Avenue. Gorgeous style icons such as Britney Spears, Jennifer Lopez, Celine Dion and Catherine Zeta Jones love the delicate and playful elegance of the Baby Shoe charms and pendants collection by the famous Aaron Basha. Since the brand’s establishment in 1906, the name has evolved into a dynamic jewelry designer and manufacturer of the world’s most adorable nevertheless meaningful jewelry pieces. The staple Baby Shoe collection, like the rest of Basha’s selections, represents themes that celebrate people’s special moments. The dainty little footwear made of 18k gold, platinum, enamel, diamonds and other precious stones are symbolic of children and grandchildren. Considering everyone is or has been a child once, the collection really upholds the priceless value of loving relationships.
Show how much you treasure your relationships with gifts of Baby Shoes charms from Aaron Basha, available at Shreve & Co. on Post Street, San Francisco.
Saturday, May 25, 2013
First of all, they are not just for babies. They are for ladies of all ages who love to hold on to childlike bliss. Second, you don’t have to own a pair in order to wear them. The baby shoes charm from Manhattan’s resident prince of charms, Aaron Basha, are made of enamel-coated 18k gold, embellished with beautiful diamond stones. They can hang from a stylish leather or precious metal bracelet along with other lovely and fanciful designs, or as solitary and elegant necklace pendant. Basha’s wide selection gives you more than 100 baby shoe designs to choose from, ranging from rubber duckies to baguettes, polka dots, lady bug bows and diamonds straps. The best thing is you can style and wear them the way that you want. You can even engrave them with a personal inscription that you want.
Check them out at Shreve & Co. in Palo Alto – authorized dealer for Aaron Basha precious charms.
Friday, April 19, 2013
Aaron Basha reaches out to the eternal child in each of us with his charming collection of charms, chains, bracelets and rings that evoke the fond memories of our innocent and carefree childhood days. The jewelry brand draws inspiration from its Middle Eastern roots which value family, tradition and an inherent love for innocence and children. Each nostalgically charming creation is crafted in 18K gold or platinum, enhanced with the glossy colors of French enamel, lustrous gemstones and brilliant diamonds. Handcrafted in Italy by master craftsmen and jewelry makers, each piece of Aaron Basha’s collections reflects the fine craftsmanship that has been honed by time and experience. Who could enjoy the innocent beauty of the Ladybug Collection and not remember that irrepressible little red beetle that she used to watch with wondering eyes? Share the wonder of these lovable charms and let them bring back the child in you.
The young and the young-at-heart come to Shreve & Co. at Post Street, San Francisco to check out Aaron Basha’s enchanting collections.
Monday, March 04, 2013
Aaron Basha is the prince of charms, and every woman from every age is his princess. The vibrant and whimsical charms churned out regularly by Aaron and his family from their chic boutique in New York are personal favorites of fashionable children and fun-loving moms, aunts, and grandmamas alike. In the midst of a grown up world full of elegant grown up jewelry, Basha's playful designs in enamel-painted precious metals add a burst of colors in a rather monochromatic line of luxury goods. His famous design of lovely baby shoes charms are an all-time favorite. So are his pretty lady bugs and interesting doll and clown collections. All of the fanciful designs are done in yellow or white gold and carefully decorated to life with fresh-looking enamel coatings. Aaron's bracelets for the charms also come in a wide assortment of leather bands and metal chains, for his diversified customers to choose from. Shreve & Co. in Post Street, San Francisco is an authorized dealer for Aaron Basha's colorful creations.
Monday, February 11, 2013
Aaron Basha has proven itself to be a delightful source of childhood enchantments. Since the 1950s, this family-owned jewelry maker and retailer has been churning out playfully stylish charms made for every girl, no matter what her age. In its train charm collection, Aaron Basha captures the freedom and fancies of travel and adventure in diamond studded gold and enamel. The selection offers carefully contoured Choo choo trains, made of 18k white, yellow or pink gold, with a diamond chute and a body with various intensities of colors to complement each personality. With your choice train charm dangling happily from your wrist, travel will once again be the enthralling adventure it used to be. For more of the train charm collection by Aaron Basha, visit authorized retailer Shreve & Co. on Post Street in San Francisco.
Tuesday, November 20, 2012
The Godfather of charms, Mr. Aaron Basha, started pretty early in life. His jewelry career started out meeting royals with his mother, a jeweler herself. These visits, when he was between 9 to 12 years old, broke him in to the world’s premiere class. The original House of Basha was started by Aaron Basha’s mother. It was in the early twentieth century when they put up shop in Berkeley Square in London. It was in the 1990’s when they moved Manhattan for good. During Aaron Basha’s career, he too enjoyed the patronage of royals. He was once commissioned by a South East Asian princess to produce a life size baby shoe pendant encrusted with fancy yellow diamonds. The work took Aaron two months and sold more than one million pounds. While creating jewelry with briolette diamonds, diamonds that have their entire surface cut with triangle facets, Aaron Basha came about with creating charms. The influence of these stones led Aaron to create the iconic pieces that we see today and discerning tastes appreciate. It is this mix of fun and elegance that led to the success that is Aaron Basha, the Godfather of charms. For Aaron Basha charms, visit Shreve & Co. – authorized dealer for Aaron Basha.
Monday, September 17, 2012
From the simple to the complex, Aaron Basha stands out from the rest. The brand is quite different and jumps out from the pack as it provides unique jewelry perfect for your sister, new baby girl or boy, and new moms. This is especially true about the Aaron Basha Original Baby Shoe Charms for boys and for girls. Trend-setters have always picked up on Aaron Basha’s original designs for them and their kids–Catherine Zeta-Jones, Britney Spears, Celine Dion and Jennifer Lopez to name a few. Aaron Basha even has pieces under their chains and accessories banner – having 18k yellow gold pins, spacers and enhancers. The signature Aaron Basha fun and lively pieces have enthralled many and so has the passion of the founder and his family for exquisite jewelry. Pieces like his ladybug earrings , flat charms, evil eyes, flat heart face with diamond ball have found their way to the hearts of collectors of all ages. The secret lies in the originality of the man and his company. It is very hard for a star to stand out. But the uniqueness of Aaron Basha pieces affords him to shine but not of lesser light than the rest of the stars. And you can also shine by wearing an Aaron Basha by visiting one of their shining (and leading) authorized dealers – Shreve & Co..
Monday, July 09, 2012
There’s a wizard at 680 Madison Avenue turning baby shoes and ladybugs to adorable jeweled trinkets for women across ages: grandmothers, mothers, soon-to-be mothers, daughters and children. Aaron Basha, who has been into jewelry retail since the fifties, is building an army of playful little jewels from cufflinks to stud sets, charms to chains, accessories and, of course, his signature collections of baby shoes, lady bugs and the evil eye. Aaron Basha has lent his name to this brand that transforms childhood imagination to magical pieces in 18k gold, platinum, French emerald, diamond settings and other gemstones. And if you happen to drop by the Madison showroom, you may bump on the wizard himself, who is ready to help you choose among the myriad creations that inhabit this enchanted kingdom. Start a collection, or give someone a novel gift to express life’s magical moments. An Aaron Basha is always a welcome spark to a world gone serious. The wizard may even whisper a secret or two to a curious ear about the magical properties of baby shoes and ladybugs, the way they put a smile on someone else’ face.
Shreve is an authorized dealer for Aaron Basha.
Image: Aaron Basha Diamond Turtle Charm