“The idea was to treat gold like silk, to make the necklace smooth, soft, romantic, and unique, and our customers love it.”, said Cristoph Wellendorff, the fourth generation director and co-owner. This he said about the family’s prized design, the Wellendorff rope. The Wellendorff rope is the product of the founder’s, Ernst Alexander Wellendorff, passion to genuine values. Wellendorff only uses the best diamonds and colored stones in their collection. And for their prized rope, they still use the same techniques. Talented Wellendorff craftsmen and goldsmiths create a collier using a solid gold wire that extends almost as long as two football fields (160m). “This is the most sophisticated necklace Wellendorff has created since our beginning in 1893,” said Christoph. “The idea was to treat gold like silk, to make the necklace smooth, soft, romantic, and unique, and our customers love it.” For more of Wellendorff products, visit Shreve & Co. – authorized dealer for Wellendorff. 

 

 

References: http://en.wikipedia.org/wiki/Wellendorff

http://www.hauteliving.com/2008/10/the-many-wonders-of-wellendorff/3959/